Supatxenja

Integrated Communication

2014 – Azul Consultoria 

Azul Consultoria designed a road safety campaign for Anadarko, with the aim of reducing the accident rate on the roads in the north of the country. As part of the project, Anima designed a communication campaign together with the project partners – Hyperwerk – Institute for Post-Industrial Design (Switzerland). This campaign included the creation of a communication plan directed to the communities of Pemba. Tests were carried out in the communities to shape the messages and approach to the target audience. The communication materials were created primarily for children and youth in northern Mozambique.